Allie Gray Freeland is the PR Director at iAcquire, a global leader in digital brand strategy and marketing services engagement for SEO, reputation management, content marketing, digital public relations, and social media marketing.
If there’s one boiled-down, oversimplified thing you need to grasp about content strategy, it is this: know your audience. In this article, Allie Gray shares her advice for newcomers.
Read more…