Claire Carlson is a Seattle-based UX designer who has been a part of the Blink UX design team since 2011. She enjoys finding clever and elegant ways to communicate meaning through design and discovering good UX in her everyday life.
Claire Carlson had the opportunity to conduct in-home user interviews in São Paulo on behalf of a Brazilian real estate company called Zap Imóveis. This project provided her with invaluable insider knowledge on how to best conduct in-home user interviews in Brazil and, more broadly, how to conduct field research in foreign countries using the same underlying principles. This article presents her tips for foreigners planning to conduct in-home user interviews in Brazil, including parallels with research in India, China, and Spain.
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