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Author Kerry Crawford

1 article

Kerry Crawford works at Simple Focus in Memphis, Tenn., where she’s the lone content strategtist in a room full of amazing designers and developers. In addition to content strategy, her work includes information architecture, user research and content creation. After work, she teaches digital content creation at the University of Memphis and skates for Memphis Roller Derby. Her personal motto is “Just because you can, it doesn’t mean you should.”

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Kerry Crawford wrote

Help Your Content Go Anywhere With A Mobile Content Strategy

While you might have created the best content in the world, you don’t get to choose how users access it. That’s why it’s important to make sure your content works beautifully on every platform and device. While there’s no magic bullet to make sure your content is publishable and useful on every device, you can change the way you think about, plan for and create content so that it can go anywhere it needs to go. In this article, Kerry Crawford will cover some of the things you can do to make your content more flexible and accessible. Read more…