Liran Cohen and the team at Bookaway, a travel booking service, dramatically improved their site’s performance by auditing Core Web Vitals. In this article, Liran shares his team’s process for auditing and monitoring Web Vitals and the effort it took to dramatically improve Bookaway’s performance — and the benefits that came with it.
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This article showcases a case study of Bookaway’s landing page performance. It’s about a couple of things that Bookaway faced and Liran Cohen (as part of a company in the traveling industry) managed to optimize the pages, so that the HTML they send is smaller. Smaller HTML means less time for Google to download and process those long strings of text. Today you’ll see how taking care of the props you send to Next.js pages can make loading times and Web Vitals better.
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