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Author Michelle Chu

1 article

Michelle Chu is a product and design manager at Alpha UX, a real-time user feedback platform for product teams. Previously, Michelle was the Director of Program Management at Sideways, a digital creative agency, where she ran design and development for American Express and Sony products. In addition to having a strong background in visual design and UX, Michelle is an avid karaoke enthusiast, and co-organizes the Tech Karaoke Meetup in New York City.

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Michelle Chu wrote

Optimizing Your Design For Rapid Prototype Testing

By focusing almost exclusively on the user insights that each test is designed to yield, prototype testing can be an impressively efficient method for product teams to run experiments. Regardless of which prototype tools you use or whether you test wireframes, clickable mockups or coded prototypes, what’s most important to focus on is what you want to test and what you want to learn from it. In this article, Michelle Chu gives six tips for designers to consider when creating prototypes specifically to generate user testing insight. Read more…