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Author Shelby Rogers

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Shelby Rogers is the content marketing manager at Solodev, a Web Experience Company and the first CMS architected from the ground up for the AWS Cloud. Her passions include developing content strategies for clients, freelance copyrighting and consulting, and playing with dogs. When she’s not at work, she’s either at a theme park or going for a run.

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The 101 Course On Crafting 404 Pages

A 404 page should do more than apologize for poor navigation on behalf of your website. There are some 404 pages that go above and beyond. Rather than the stark white of a standard 404 error page, these pages take an opportunity to speak to users in a more personal tone. Excellent 404 pages are exactly like getting an unexpected treat from a friendly face. In this article, Shelby Rogers will show you why making an effort with a 404 page could better your website’s chances of people coming back despite the inconvenience, and how to track those errors to reduce how often people see it. Read more…