CategoryAnimation

August 11, 2026 — When tasked with building a highly interactive, tactile web experience, the architecture must serve the art direction. In this article, Alexey Kopytin explains their architectural rationale for building a digital stress-relief squeeze toy game using Lottie animations, DOM events, and distance-based math to maintain absolute control over their designers’ intentional motion. Read more…

January 14, 2026 — CSS relative colour values are now widely supported. In this article, pioneering author and web designer Andy Clarke shares practical techniques for using them to theme and animate SVG graphics. Read more…

November 21, 2025 — Animations can be one of the most joyful parts of building interfaces, but without structure, they can also become one of the biggest sources of frustration. By consolidating and standardizing keyframes, you take something that is usually messy and hard to manage and turn it into a clear, predictable system. Read more…

November 7, 2025 — SVG is one of those web technologies that’s both elegant and, at times, infuriating. In this article, pioneering author and web designer Andy Clarke explains his technique for animating SVG elements that are hidden in the Shadow DOM. Read more…

October 22, 2025 — Motion can be tricky: too much distracts, too little feels flat. Ambient animations sit in the middle. They’re subtle, slow-moving details that add atmosphere without stealing the show. In part two of his series, web design pioneer Andy Clarke shows how ambient animations can add personality to any website design. Read more…

October 6, 2025 — SVGs, they scale, yes, but how else can you make them adapt even better to several screen sizes? Web design pioneer Andy Clarke explains how he builds what he calls “adaptive SVGs” using <symbol>, <use>, and CSS Media Queries. Read more…

September 22, 2025 — Creating motion can be tricky. Too much and it’s distracting. Too little and a design feels flat. Ambient animations are the middle ground — subtle, slow-moving details that add atmosphere without stealing the show. In this article, web design pioneer Andy Clarke introduces the concept of ambient animations and explains how to implement them. Read more…

September 15, 2025 — Elastic and bounce effects have long been among the most desirable but time-consuming techniques in motion design. Expressive Animator streamlines the process, making it possible to produce lively animations in seconds, bypassing the tedious work of manual keyframe editing. Read more…

June 11, 2025 — In this tutorial, Blake Lundquist walks us through two methods of creating the “moving-highlight” navigation pattern using only plain JavaScript and CSS. The first technique uses the getBoundingClientRect method to explicitly animate the border between navigation bar items when they are clicked. The second approach achieves the same functionality using the new View Transition API. Read more…

June 4, 2025 — What’s the best way to make your SVGs faster, simpler, and more manageable? In this article, pioneering author and web designer Andy Clarke explains the process he relies on to prepare, optimise, and structure SVGs for animation and beyond. Read more…