Person Of The Week — September 23, 2024 Kristina Halvorson

Kristina Halvorson is the CEO and founder of Brain Traffic, one of the world’s first content strategy consultancies. As a writer and speaker, she has been instrumental in establishing content strategy as an essential practice for agencies and companies across every industry. Kristina is the author of the book Content Strategy for the Web and the founder of the Confab and Button conferences, which are dedicated to content strategy, content design, and UX writing. As host of The Content Strategy Podcast, she speaks with content experts from all over the world to explore how content strategy can help businesses. Thank you for everything you do for the community, dear Kristina!